Persuasion – Dragon’s Den – Arlene Dickinson

 

Why are you presenting and honing your skills as a public speaker? To persuade.

Not the disingenuous type of salesmanship where you bought in and later feel duped.

I’m just into Arlene Dickinson’s new book “Persuasion” and her words although written for those who are learning the in’s and out’s of business acumen, apply nicely to the presentation arena.

Dickinson says, ” If I can’t understand what you are talking about, I can’t trust you. Real expertise involves the ability to take a complex subject and distill it to the point where it is accessible to everyone”.

Presentation words to live by.

To your voice,

Janice

I did not receive or will I receive compensation for this post.

Workshop Deconstructed ~ Three Tips

Three Workshop Tips for Trainers
My brain is filled with new insights brought back from San Francisco. I attended two workshops last week and both sent me away with food for thought.
From a presenter and workshop provider’s viewpoint, my critical eye often focused on workshop format and execution, in tandem with content. I was looking for:
Strategies that created engagement and easy discussion
Tools that inspired & build confidence in new found skills
Understanding how memorable take-aways are built.
Engagement and Easy Discussion
How do you create an environment where your audience is comfortable enough to interact through discussion, questions, and deep learning? By making them welcome and providing a true learning environment.
Welcome is not just the initial handshake and hello. Know where your attendees are arriving from and acknowledge it – if you cannot personally meet them have someone who will. Let your audience know that you appreciate them taking the time out to come and how energized you are to share your information with them.  Welcome envelopes your entire offering.
When your guests (yes, you are the host) are comfortable they can more easily learn. They will be willing to take chances and ask questions. They will be prepared to make mistakes. But only if you provide an environment that is not judgmental but open to new learning.
New learning is accomplished when you show that you are in control, know your topic, and have every detail and problem taken care of. Your audience will be responsive to you when they know they can trust your competence – done through being a diligent and confident host.
Inspiration 101
True learning is not done by sitting in a seat and being a one way receiver. Concepts are deeply learned by execution. Get your attendees up and moving, interacting with their seat mates, and practicing concepts in small groups. Yes, this is situational and of course breaking into pods won’t work for large audiences.
Three attendees were chosen before event day for one of the workshops. They came with one minute speeches. Each was filmed after a new technique was learned and we watched a playback and compared. At the end of the day we viewed a before and after which showed remarkable improvement.
The impact of the new skill achieved remains top of mind. After each skill was demonstrated all of the attendees broke into groups and practiced together. Everyone felt comfortable (because of the trust in the facilitator) making mistakes and taking suggestions.
One of the techniques learned was to drop the tone of the last syllable – aka no Valley Girl speak. I’ve been practicing on the Cinch recording software and I am improving, but as always, there is room to tighten it up.
Create Memorable Moments
The most memorable learning in the four days I was in California was that
Vangelis Thomaidis

Three Workshop Tips for Trainers

My brain is filled with new insights brought back from San Francisco. I attended two workshops last week and both sent me away with food for thought.

From a presenter and workshop provider’s viewpoint, my critical eye often focused on workshop format and execution, in tandem with content. I was looking for:

  • Strategies that created engagement and easy discussion
  • Tools that inspired & built confidence in new found skills
  • Understanding how memorable take-aways are built.

Engagement and Easy Discussion

How do you create an environment where your audience is comfortable enough to interact through discussion, questions, and deep learning? By making them welcome and providing a true learning environment.

Welcome is not just the initial handshake and hello. Know where your attendees are arriving from and acknowledge it – if you cannot personally meet them have someone who will. Let your audience know that you appreciate them taking the time out to come and how energized you are to share your information with them.  Welcome envelopes your entire offering.

When your guests (yes, you are the host) are comfortable they can more easily learn. They will be willing to take chances and ask questions. They will be prepared to make mistakes. But only if you provide an environment that is not judgmental but open to new learning.

New learning is accomplished when you show that you are in control, know your topic, and have every detail and problem taken care of. Your audience will be responsive to you when they know they can trust your competence – done through being a diligent and confident host.

Inspiration 101

True learning is not done by sitting in a seat and being a one way receiver. Concepts are deeply learned by execution. Get your attendees up and moving, interacting with their seat mates, and practicing concepts in small groups. Yes, this is situational and of course breaking into pods won’t work for large audiences.

Three attendees were chosen before event day for one of the workshops. They came with one minute speeches. Each was filmed after a new technique was learned and we watched a playback and compared. At the end of the day we viewed a before and after which showed remarkable improvement.

The impact of the new skill achieved remains top of mind. After each skill was demonstrated all of the attendees broke into groups and practiced together. Everyone felt comfortable (because of the trust in the facilitator) making mistakes and taking suggestions.

One of the techniques learned was to drop the tone of the last syllable – aka no Valley Girl speak. I’ve been practicing on the Cinch recording software and I am improving, but as always, there is room to tighten it up.

Create Memorable Moments

The most memorable learning in the four days I was in California was that the show must go. Of course there was glitches. The sound system speakers shorted out during an afternoon session. The presenter was completely nonplussed. Because he was so well practiced – he hardly took a breath and simply carried on.

The presenter did not deliberately foresee this learning opportunity but showed his prowess while being calm during a small storm.

 a world of ideas

a world of ideas

Vangelis Thomaidis

Workshop Deconstructed

Recording_SF

I’m experimenting with Cinch’s Beta version. Hear a glimpse of what I learned in San Francisco about what it takes to run a successful workshop.

How Selling to the CEO Failed


Do you want to sell your product? Or convince your client that your service is superior to your competitor. Do you want to persuade your colleagues your opinion is sound?

There is no big secret. Know your audience. This simple concept is often ignored.

Last week I received an email from a friend. I am often privileged to be the recipient of his mentorship and sage business advice. He shared an email with me that was from a presentation expert. The email must have hit a nerve because he felt it important enough to throw me a line of caution. An opportunity for me to understand the importance of knowing my audience.

Five rules the email blast broke:

  • Do not address someone who you do not know or is a high status position by their first name
  • The email “dared” him to be a great speaker — he already is
  • The writer questioned whether he would like to create buzz and headlines — he does that too.
  • This comment bordered on insulting,”Will you get the engagement, the recognition, the respect – walk into every room with that leadership presence that commands attention”. OK, how do you think he got where he is?
  • The writer will deliver a new level of authenticity, vibrancy, confidence, excitement and power. My friend is one of the most authentic, vibrant, confident, and passionate leaders that I know.
  • Anyone with services or products to sell, needs to consider their audience or risk losing their own reputation. Plain and simple.

If you want to sell at the top of the ladder, invest some time considering who they are and how they got there. Do your research. The CEO will not buy unsupported rhetoric and will shut your crack of opportunity with a jarring slam.

Image Credit: ‘look what I caught!’ by wotthe7734 (via Flickr). CC BY licence.


My Second Hero — Following in the Footsteps of Winston C

Here is a young man who has mastered public speaking at the young age of 11. The key — Jonathan believes in what he has to say and he believes in himself. Because of his ability to show us his confidence non-verbally and verbally he allows us to connect with him. We feel the raw him, he lets us share what it is to be in his shoes for a few minutes. A gift.

Communication connection & engagment

With my Saturday morning coffee I usually read the online version of the New York Times. My favourite section is the “One in Eight Million”. Everyday New Yorkers are profiled with sharp photos and video clips. The interviewer asks questions that most would be uncomfortable to ask. We get inside of people like us but deep and personal.

A clip that I often go to when I need communication inspiration is the profile of  the tolerance teacher. He sums up communication — how communication is received depends on the circumstance.

http://www.nytimes.com/packages/html/nyregion/1-in-8-million/index.html?scp=1&sq=one%20in%20eight%20million&st=cse

And check out the mozzarella lady when you are having a low energy day. She is in her nineties and still pulling and selling the mozzarella.

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